Every single tradeshow I organise requires a proprietary lead rental which is contracted through the tradeshow organiser. Even your Dreamforce vendors were forced to use the lead retrieval organised through Moscone!
Since it's a simple barcode reader technology in most cases, wouldn't it be cool to develop an external lead retrieval device and market it to convention centers? At the very least it would be good to have teh option of using SF.
Seems like it would solve many things. My top 3: *Easier import for existing SF customer. I could suck it into my laptop every night and begin my marketing assault *Possibility to give a demo/trial to someone who's never SF'd before and most important *I don't have to blow 300-500 bucks every show to use a lead service for 4 days and then give the device back..I would rather use the investment for one of the cool new Force.com apps!
1 Comment » Posted by chopsy
Posted 11/12/08
Categories: Integration, Marketing Automation, Applications, Force.com Platform
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Jakester 11/15/08 |
Validar already does exactly this. |